HR Unhooked: A guide to how PR can help businesses build a strong employer brand

Introducing HR Unhooked: How PR can help build your employer brand

We’re proud to announce that we’ve launched a new PR and marketing guide. HR Unhooked is full of exclusive research, insights and advice to help senior management teams, marketing professionals and HR departments to build a strong employer brand.


HR Unhooked: How PR and HR can work together to attract, motivate and retain the best talent

At a time when recruiting and retaining the very best talent is more vital than ever, our guide helps businesses to understand what employees want. And it might not be what you think! For example, did you know that the majority of young people value working for an ethical business over a higher salary? 

Our report contains fresh data, expert tips and analysis on how to use PR to build a strong employer brand. Perfect for internal communications teams, HR professionals, marketing managers and business leaders across all sectors, the report includes: 

⭐ What candidates look for when searching for new jobs
⭐ The importance of positive PR for employee engagement
⭐ How to use the recruitment process to showcase your brand personality
Diversity and inclusivity
⭐ The role of sustainability, ESG and CSR 
⭐ Money as a motivator (and non-financial incentives)
⭐ Remote working and the evolving workplace 
How PR and HR can work together to help recruitment, internal communications and building a strong employer brand - PR research report
PR can help HR teams and business leaders build a strong employer brand, attract and retain talent, and more
PR and HR can work together to build a strong employer brand
PR benefits can support HR teams and businesses build a strong employer brand, motivate staff and support recruitment drives

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