The meaning behind Unhooked Communications

Welcome to the new home of Unhooked Communications – a Manchester communications agency specialising in PR, digital, content and creative ideas.

When it came to choosing a name for the new business, it took ages. It was harder than naming my children.

When you decide what to call your baby, you simply pick a name you like the sound of. You’ll look at the meaning behind the name to make sure it doesn’t symbolise anything terrible. And, of course, you’ll compare notes with your partner that neither of you went to school with a bully, worked with an annoying colleague, or, worse, had a romantic fling with someone who shares the name.

Other than that, it’s pretty straight forward.

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On Monday 5th March 2018, we organised and hosted Influencers Unhooked. The Manchester influencer marketing event was held at the International Anthony Burgess Foundation for PRs, digital marketers, SEOs, brands and bloggers.

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Manchester PR agency Unhooked Communications to carry out Social Republic’s PR and marketing

We’re delighted to announce social media agency Social Republic has appointed Manchester PR agency Unhooked Communications to carry out its PR and marketing activity for 2018.

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Unhooked Communications and the Northern Creative Collective have unveiled details of an exclusive, one-off influencer marketing event in ManchesterInfluencers Unhooked: Digital marketing, PR and SEO in the age of the online influencer.

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This month got off to a great start as we found out Hadley Steel Framing and client Saint-Gobain are shortlisted for the Best Use of Steel Technology in the Offsite Construction Awards.

As part of the companies’ joint construction PR and marketing, we helped to compile the award entry.

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Construction PR and marketing agency in Manchester, UK

At Unhooked Communications, we have over 10 years’ experience developing and implementing creative, impactful construction PR and marketing campaigns. As a specialist construction PR and marketing agency, we’re based in Manchester but work with construction businesses across the UK.

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What is influencer marketing?

Influencer marketing is when brands work with celebrities, popular bloggers or social media users – often with a large and/or engaged online following – to help them promote their products or services.

Brands might send a gift free of charge to the influencer in the hope they will be seen using the item or share a photo of it online, or they might come to an agreement where the influencer is paid to review the item or create content – such as videos, images, podcasts, blogs and social media posts.

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Why you need to invest in good photography for your PR and marketing

This week I met photographer Alex Ward to get some photos taken for the new website and update my social media mugshots. We had a good chinwag along the way and one of the topics we discussed was the importance of good photography in PR and marketing.

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Why PR is about more than achieving media coverage

Jack Badger is a carpentry and masonry business based in the heart of the Peak District. The team uses traditional carpentry tools and techniques to design and create beautiful and sustainable fittings, furniture and architectural features.

We started working with the business to generate media coverage, write website content and award entries, and advise on social media. After a few months of activity, an exciting opportunity presented itself to Jack Badger.

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