This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Services
Content
With people consuming hours of digital content each day, businesses have to work even harder to gain attention. Standing out requires more than just posting, we create content that resonates, engages, and inspires action.
From written case studies and thought leadership reports to short and long form multimedia content such as video and podcast content for PR, our work has won awards for its creativity and impact.
Content creation for businesses
In-depth case studies, client testimonials and data-rich reports can all bring to life your brand and the benefits you can bring to your customers. We pride ourselves on working collaboratively with our clients to create quality written and visual content that drives both emotion and action.
Using insight to drive our content strategy approach we ensure each audience gets the right content, on the right channel, at the right time.
Find out more about how we worked with leading landscaping brand Marshalls on the Creating Safer Spaces campaign to bring report data to life with leading industry journalists, and across multiple channels.
Inspiring, impactful content
When a business invests in quality content it’s vital that it gains visibility across multiple platforms. We consider multi-channel content marketing from the get-go, and repurpose and distribute your content in as many ways as we can to achieve maximum impact and efficiency.
For all of our content we combine the magic blend of PR and SEO best practices, backed by thorough research and a creative flair. Through our PR expertise we focus on crafting compelling stories that build trust, whilst our SEO knowledge ensures that this content ranks. With creativity at our core, we bring fresh and innovative ideas that cut through the noise.
Work
PR content creation case studies
Services
Our specialist sectors
We provide content creation services for a range of businesses.
Looking for inspiring, impactful content?
For an informal, no obligation chat, get in touch today.
Testimonials
What our clients say
“Unhooked is a great agency to work with. Although it’s a cliché, they really do feel like an extension of the team. They are creative, hard-working and have great connections – just what you want in a PR agency! The way Unhooked is set up means the team can draw on the expertise of their trusted network, including broadcast specialists and media trainers, and this is really beneficial to us.”
Viki Harris
Marshalls
“We’ve worked with Unhooked for several years. The team works hard to come up with ideas to ensure we secure regular media coverage in relevant national, regional and consumer media outlets and they also support wider activity, such as influencer marketing and content, to support our marketing objectives and business growth.”
Sarah King
Bayfields Opticians & Audiologists
“Unhooked played an instrumental role in driving positive news stories around the launch of the YMCA Community & Activity Village. Their team integrated into our ongoing efforts, quickly grasping the challenges we faced and contributing to amplifying the Village’s positive impact through strategic PR. They were great to work with, brought tremendous value to our PR approach and were an absolute pleasure throughout.”
Caroline Cartwright
YMCA Newark & Sherwood
“Unhooked Communications has a strategic and creative approach to PR and comms. They’re able to develop fresh and interesting story angles to generate media coverage, as well as topical and thought-provoking content for clients’ own channels.”
Peter Craven
Marketing Consultant
“Unhooked is a great agency to work with. Although it’s a cliché, they really do feel like an extension of the team. They are creative, hard-working and have great connections – just what you want in a PR agency! The way Unhooked is set up means the team can draw on the expertise of their trusted network, including broadcast specialists and media trainers, and this is really beneficial to us.”
Viki Harris
Marshalls
“We’ve worked with Unhooked for several years. The team works hard to come up with ideas to ensure we secure regular media coverage in relevant national, regional and consumer media outlets and they also support wider activity, such as influencer marketing and content, to support our marketing objectives and business growth.”
Sarah King
Bayfields Opticians & Audiologists
“Unhooked played an instrumental role in driving positive news stories around the launch of the YMCA Community & Activity Village. Their team integrated into our ongoing efforts, quickly grasping the challenges we faced and contributing to amplifying the Village’s positive impact through strategic PR. They were great to work with, brought tremendous value to our PR approach and were an absolute pleasure throughout.”
Caroline Cartwright
YMCA Newark & Sherwood
“Unhooked Communications has a strategic and creative approach to PR and comms. They’re able to develop fresh and interesting story angles to generate media coverage, as well as topical and thought-provoking content for clients’ own channels.”
Peter Craven
Marketing Consultant
FAQs
Frequently asked questions
What types of content can Unhooked create for my business?
Our focus is on content that informs and inspire. Whether that is blog articles, case studies, press releases, features, reports, videos, podcasts, infographics or social media posts, we look at your objectives and recommend the best types of content to meet your brief and engage your target audiences.
Why is content important for PR?
Content builds trust and engagement at every stage of the buying journey. It can be used to attract, inform and convert your target audience. Whether your goal is to improve brand awareness, drive traffic to your website or capture valuable data, content is essential in communicating your brand’s story and message.
How does Unhooked tailor content to my business?
Through working closely with our clients to understand brand goals, tone of voice and target audiences, we create a bespoke content strategy that aligns. As part of the development of our content strategy we look at multiple data sources, and refine our approach as we go to ensure that we get the topics and tone right.
How do you ensure content is optimised for SEO?
We make SEO best practices a priority in every piece of content we create, staying up-to-date with the latest SEO trends to keep our clients ahead. Our goal is to help your website rank higher on search engines and drive more organic traffic. As storytellers and PR experts, we’re excited that Google now places such a strong emphasis on high-quality, and valuable content as it’s something we’ve always believed in, as it aligns with the core principles of PR.
How does content work across multiple channels?
Content can be repurposed and adapted across all platforms, enabling you to get the maximum exposure and results. This might mean running a content campaign on your website, social media, email marketing, and even working with influencers or media outlets. We make sure each piece is tailored to suit the unique requirements of each channel, so it works perfectly and gets the best impact!
PR that keep your customers hooked
