This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Sectors
B2B PR agency
As an award-winning B2B PR agency, our team of senior PR consultants have years’ experience working with businesses who want to get their products or services in front of a business audience.
From manufacturers and construction companies to professional services and technology providers, we help B2B businesses with a whole range of PR services.
Services
B2B PR agency services
B2B PR strategy
We develop bespoke PR strategies for each of our B2B PR clients to make sure our activity is in line with your business objectives.
Media relations
Through our B2B press office and media relations activity, we secure quality earned media coverage through press releases, case studies, thought leadership, press interviews and more.
Products & services
If you’re launching a new product or service for your B2B business, we can use PR to promote it to help drive enquiries and sales.
Thought leadership
Thought leadership is an essential part of many B2B PR clients’ strategies, covering reports, webinars, speaking opportunities, interviews and more.
Crisis communication
For our B2B PR clients, we offer crisis communications consultancy alongside our other B2B PR services.
Awards
Celebrate your successes with business awards. If you want to enter and maximise your chances of getting shortlisted or winning, our B2B PR experts can help.
Influencer marketing
Working with relevant B2B content creators and influencers in your industry can help get your brand in front of a relevant audience and maximise engagement.
Data-driven campaigns
Using data and insights, these B2B PR campaigns position you as a thought leader and meet wider marketing objectives.
Events
We can help you maximise B2B PR opportunities if you’re attending or exhibiting at any industry events or exhibitions.
Contact B2B PR agency
For an informal, no obligation chat, email or phone us
Testimonials
What our clients say
“Unhooked is a great agency to work with. Although it’s a cliché, they really do feel like an extension of the team. They are creative, hard-working and have great connections – just what you want in a PR agency! The way Unhooked is set up means the team can draw on the expertise of their trusted network, including broadcast specialists and media trainers, and this is really beneficial to us.”
Viki Harris
Marshalls
“Unhooked’s true strength lies in their interpersonal abilities—they excel at communicating effectively with people. We observed this proficiency not only in formal press releases during our initial launch, but also in the face-to-face meetings when plans needed to adapt and a more informal approach was needed, where we saw their talent for listening, understanding, and implementing strategies became apparent. Thanks to a successful LinkedIn campaign, we’ve seen an increase in leads and foot traffic.”
Rob Kates
Merseyway Innovation Centre
“After several years’ working with Unhooked Communications, they continue to work as a true partner with the marketing team, delivering a high level of consultancy and strategic, creative PR support. The team’s depth of knowledge of our products and services make their high level of support possible and they’re consistently able to provide recommendations to help drive our results.”
Natasha Hickling
Häfele UK
“Unhooked Communications demonstrates a clear specialism in PR for the built environment sector and is genuinely passionate about the issues the Skills for a Sustainable Skyline Taskforce is working hard to resolve. It’s been fantastic working with them to develop a well-thought out communications strategy, which will help the Taskforce achieve its goals.”
Chris Oldham
City of London
“Unhooked is a great agency to work with. Although it’s a cliché, they really do feel like an extension of the team. They are creative, hard-working and have great connections – just what you want in a PR agency! The way Unhooked is set up means the team can draw on the expertise of their trusted network, including broadcast specialists and media trainers, and this is really beneficial to us.”
Viki Harris
Marshalls
“Unhooked’s true strength lies in their interpersonal abilities—they excel at communicating effectively with people. We observed this proficiency not only in formal press releases during our initial launch, but also in the face-to-face meetings when plans needed to adapt and a more informal approach was needed, where we saw their talent for listening, understanding, and implementing strategies became apparent. Thanks to a successful LinkedIn campaign, we’ve seen an increase in leads and foot traffic.”
Rob Kates
Merseyway Innovation Centre
“After several years’ working with Unhooked Communications, they continue to work as a true partner with the marketing team, delivering a high level of consultancy and strategic, creative PR support. The team’s depth of knowledge of our products and services make their high level of support possible and they’re consistently able to provide recommendations to help drive our results.”
Natasha Hickling
Häfele UK
“Unhooked Communications demonstrates a clear specialism in PR for the built environment sector and is genuinely passionate about the issues the Skills for a Sustainable Skyline Taskforce is working hard to resolve. It’s been fantastic working with them to develop a well-thought out communications strategy, which will help the Taskforce achieve its goals.”
Chris Oldham
City of London
FAQs
B2B PR agency: Frequently asked questions
What does a B2B PR agency do?
As a leading B2B PR agency, we work with clients in different ways – but ultimately, we want to get you in front of your target audiences and get you known for all the right reasons. Our B2B PR activity can help you: Develop a bespoke B2B PR strategy; Develop your B2B brand; Achieve widespread media coverage in relevant media; Win awards; Increase enquiries and sales; Attract and retain talent; Manage stakeholder relations; Set you apart from your competitors; and more.
How can a B2B PR agency help my business?
There are all kinds of benefits to working with a B2B PR agency like Unhooked Communications. These will vary depending on your B2B PR brief, but could include: Develop and build an exciting and engaging B2B brand; Manage your reputation, brand perception, and establish trust; Communicate effectively with customers, employees and other stakeholders; Produce and share B2B PR, marketing and media insights and content; Drive traffic to your website and boost SEO; Position you as a market leader and expert in your industry; Get featured in reputable trade, national and regional media outlets; Win awards and get known for all the right reasons; Create new partnerships; Generate and share useful, inspiring content to your audiences; Increase enquiries, sales, lead generation, and results.
What experience do you have as a B2B PR agency?
Our team of B2B PR experts has decades’ experience. We’ve worked with businesses such as Jewson, City Plumbing, Häfele, Marshalls, Etag, Polyflor, City of London, KeyTracker, The Translation People, Expo Stars, Oxford Innovation, Huddle Digital, IPOS and more.
How do I choose the best B2B PR agency?
It’s important that your B2B PR agency is the right fit for you. When potential B2B clients approach us to see if we’d be a great fit as their PR agency, we share our creds document and set up an initial call before developing a proposal. We then meet the client face-to-face or virtually to run through our recommendations and ways of working, so the client can make sure that they’re choosing the best B2B PR agency for them.
How do I brief a B2B PR agency?
When we work with our B2B clients on PR campaigns and retainers, we can either take briefs verbally, in writing, or a combination of the two! Typically the information we need includes: Background information about the B2B brand; Target audiences; Competitors and USPs; Business and marketing objectives; Budget for B2B PR. We also love face-to-face briefings, including factory and site tours and product training. We have a B2B PR agency briefing form to guide you through the process – if you’d like a copy, please contact us.
I need a B2B PR agency in London – do you have a presence there?
Our B2B PR team is based all across the UK and Europe and we have office space in Stockport, Greater Manchester. We work with lots of B2B PR clients in London and all around the UK and Ireland. The benefits of working with a B2B PR agency outside of London include more competitive fees and an agile and flexible way of working with experts wherever they’re based. Our team travels regularly to London and around the UK. Plus, our team based in the North West benefits from being close to Media City in Salford.
Do you have any B2B PR agency jobs available?
We have a strong network of experience, senior B2B PR consultants, but we’re always keen to hear from other experts. If you have a minimum of 10 years’ B2B PR experience – whether agency-side or inhouse – please contact Unhooked Communications MD, Claire Gamble.
PR that keep your customers hooked
