This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Services
Awards
At Unhooked, we have a strong track record of getting our clients shortlisted for (and winning!) industry awards. Entering awards can be a powerful PR tactic to boost awareness and credibility for your brand, with the added benefit of being able to celebrate your achievements. We also use awards as part of our own PR strategy and we’ve bagged quite a few ourselves!
The business benefits of awards success
Awards are much more than trophies and certificates; they bring real, measurable business benefits. From enhancing credibility to increasing visibility, awards can both strengthen your brand and help your business grow. Here’s how being shortlisted for – and winning – awards can have a positive impact:
- Increased credibility: Awards validate your achievements, enhancing your trustworthiness and reputation both within your industry and beyond.
- Boost your visibility: Entering awards can get you in front of judges (who are often credible and influential people in your sector), as well as other businesses, sponsors, partners and potential employees. Awards not only generate media coverage, but also help your brand connect with a wider audience.
- Opportunity to differentiate from competitors: Recognition can open doors, supporting your business growth and helping you stand out from the competition.
- Strong employer brand: Awards also provide a great opportunity to boost employee morale by celebrating the hard work and successes teams have achieved. Companies that win awards often gain greater visibility when attracting top-tier talent into their businesses.
PR agency support for award success
Submitting an award entry doesn’t need to be a hassle! The team at Unhooked is here to help you navigate the whole process, making it both easy and rewarding for your business. All awards are different, however we follow a simple process for most of them:
- Awards calendar: We’ll help you figure out which awards are most relevant to enter, timeframes, budgets and what is needed to submit.
- Gather evidence: Great case studies make for winning entries, and it’s a perfect opportunity to collaborate and recognise key business partners. We’ll gather everything—photos, videos, data—to make sure you shine.
- Craft a compelling narrative: This is where we really get to show off! As expert communicators, we’ll write up a killer submission and add that special touch to make you stand out.
- Review and submit: Before we hit send we’ll go through everything with you to ensure you’re happy and ready to go.
- Prepare for success: Keeping track of deadlines is just what we do – we’ll let you know when, where and how. All you’ve got to do is focus on celebrating once it’s done!
Sectors
Our specialist sectors
We deliver our PR strategy services to a range of businesses and our specialist sectors include:
Could awards help boost your PR activity?
For an informal, no obligation chat, get in touch today.
Testimonials
What our clients say
“Unhooked is a great agency to work with. Although it’s a cliché, they really do feel like an extension of the team. They are creative, hard-working and have great connections – just what you want in a PR agency! The way Unhooked is set up means the team can draw on the expertise of their trusted network, including broadcast specialists and media trainers, and this is really beneficial to us.”
Viki Harris
Marshalls
“We’ve worked with Unhooked for several years. The team works hard to come up with ideas to ensure we secure regular media coverage in relevant national, regional and consumer media outlets and they also support wider activity, such as influencer marketing and content, to support our marketing objectives and business growth.”
Sarah King
Bayfields Opticians & Audiologists
“Unhooked played an instrumental role in driving positive news stories around the launch of the YMCA Community & Activity Village. Their team integrated into our ongoing efforts, quickly grasping the challenges we faced and contributing to amplifying the Village’s positive impact through strategic PR. They were great to work with, brought tremendous value to our PR approach and were an absolute pleasure throughout.”
Caroline Cartwright
YMCA Newark & Sherwood
“Unhooked Communications has a strategic and creative approach to PR and comms. They’re able to develop fresh and interesting story angles to generate media coverage, as well as topical and thought-provoking content for clients’ own channels.”
Peter Craven
Marketing Consultant
“Unhooked is a great agency to work with. Although it’s a cliché, they really do feel like an extension of the team. They are creative, hard-working and have great connections – just what you want in a PR agency! The way Unhooked is set up means the team can draw on the expertise of their trusted network, including broadcast specialists and media trainers, and this is really beneficial to us.”
Viki Harris
Marshalls
“We’ve worked with Unhooked for several years. The team works hard to come up with ideas to ensure we secure regular media coverage in relevant national, regional and consumer media outlets and they also support wider activity, such as influencer marketing and content, to support our marketing objectives and business growth.”
Sarah King
Bayfields Opticians & Audiologists
“Unhooked played an instrumental role in driving positive news stories around the launch of the YMCA Community & Activity Village. Their team integrated into our ongoing efforts, quickly grasping the challenges we faced and contributing to amplifying the Village’s positive impact through strategic PR. They were great to work with, brought tremendous value to our PR approach and were an absolute pleasure throughout.”
Caroline Cartwright
YMCA Newark & Sherwood
“Unhooked Communications has a strategic and creative approach to PR and comms. They’re able to develop fresh and interesting story angles to generate media coverage, as well as topical and thought-provoking content for clients’ own channels.”
Peter Craven
Marketing Consultant
FAQs
Frequently asked questions
How can awards help improve my business’s reputation?
Awards provide a powerful communications tool to showcase your business achievements, and differentiate yourself from the competition. Being shortlisted and winning credible business awards provide clients and wider stakeholders with confidence, achieved through third party endorsement, that you are reputable and successful, and the right choice to do business with.
What kinds of awards can Unhooked help my business apply for?
Unhooked can provide support with all varieties of award entries for PR purposes. We can provide a bespoke awards calendar based on your specific industry, or any key areas you’d like to be known for, for example sustainability or employee recognition, as well as many others. We’ll also advise you to ensure you’re targeting the most relevant and prestigious awards, to get the best return on your investment. Talk to us today about your goals, and we’ll devise a PR plan to support you.
What’s involved in submitting an award entry?
The team at Unhooked handle everything from developing a strategic awards calendar that aligns with your goals, to writing and submitting compelling award entries, with relevant supporting documentation, to ensure your submission meets all requirements and deadlines.
How do I know which awards are worth applying for?
Depending on what you aim to achieve, we’ll provide you with advice on award selection as part of our award entry services. We’ll ensure that awards selected fully align with your business objectives, industry reputation and target audiences. Our team ensures that your time and resources are spent on awards with real potential for recognition.
Can awards increase media coverage for my business?
Winning or being shortlisted for awards very often results in media coverage and increased visibility for your business. Working with Unhooked for your award submissions means we’ll help to leverage your accolades to both secure press coverage and enhance your public profile.
PR that keep your customers hooked
