Interiors, homes and design are key PR sectors for Unhooked Communications, so we’re thrilled to be working with The Gifted Few to support its rebrand and new website launch.

Over the last few months we’ve helped the online interiors business update their tone of voice guidelines to align with the refreshed brand, as well as supported with the content creation for trade brochures and supplier information packs.

Influencer marketing and online PR will be key activities over the coming months to help drive traffic to their new website and boost SEO. We’ll also help to promote the company’s bigger and better range of interiors and homeware products.

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Homeware and interiors case study: PR strategy and planning for new ecommerce business

The Gifted Few is a homeware and interiors ecommerce business, which specialises in vintage lighting, contemporary home accessories and gifts.

Initially, the business sold vintage and industrial lightbulbs and furniture on its eBay store, but after a period of growth it was time to develop its own ecommerce website.

The couple behind the business, Sarah and Aaron, brought us on board to develop a PR and communications strategy to help them launch their new website.

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