A few weeks ago, Unhooked Communications and The PR Cavalry organised and hosted a GDPR event aimed specifically at PRs, marketers and freelancers at Ziferblat, MediaCity.

We were fortunate to secure two brilliant speakers – Steve Kuncewicz, partner at BLM in Manchester who specialises in intellectual property, media, privacy and communications-related issues, and Pete Moore, chief data scientist and founder of Look at your Data Ltd.

Continue reading

Why you need to invest in good photography for your PR and marketing

This week I met photographer Alex Ward to get some photos taken for the new website and update my social media mugshots. We had a good chinwag along the way and one of the topics we discussed was the importance of good photography in PR and marketing.

Continue reading

How to train and upskill yourself – for free

I’ve previously explained how and why I’m focusing on my training and development. Although some of my training has required a financial investment, there are loads of ways you can train and upskill yourself as a freelancer or small business owner without spending any cash. Below are some suggestions, along with some of my current favourite resources.

Continue reading

The meaning behind Unhooked Communications

Welcome to the new home of Unhooked Communications – a Manchester PR and marketing agency specialising in creative campaigns and ideas.

When it came to choosing a name for the new business, it took ages. It was harder than naming my children.

When you decide what to call your baby, you simply pick a name you like the sound of. You’ll look at the meaning behind the name to make sure it doesn’t symbolise anything terrible. And, of course, you’ll compare notes with your partner that neither of you went to school with a bully, worked with an annoying colleague, or, worse, had a romantic fling with someone who shares the name.

Other than that, it’s pretty straight forward.

Continue reading